Jackpotjoy unveil national TV advertising campaign
Jackpotjoy, the online bingo specialist, will roll out their first national, terrestrial TV campaign to celebrate the launch of its exclusive and unique new Price Is Right Bingo game.
Based on the popular TV gameshow, and licensed exclusively by Fremantle; the bingo game includes bonus features where users actually play games like Plinko and Spin The Wheel based on the hit TV game-show The Price Is Right.
The TV commercial were made by an in-house team and for added authenticity filmed in the Granada Studios using the set where The Price Is Right TV gameshow itself was filmed and broadcast from.
The instant familiarity of the gameshow is designed to encourage both new and seasoned online bingo players to something that is truly original: the first online bingo game with bonus rounds and special bonus games where members can get more for their money!
Michael Braga, Marketing Director, commented: “Jackpotjoy has always sought to offer more than the standard online bingo experience and with our exclusive rights to The Price Is Right we are doing exactly that by evolving bingo into an entertainment led interactive game that will thrill and delight the online bingo enthusiast.”
For further information please call Simon May, Pitch PR, on
020 7494 1616 or 07834 287365.
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